#TheLatinaThing

Puerto Ricans are known for their fiery personalities and sass; we don't take anything sitting down and if you mess with one of us, the entire village comes at you. It's hard to explain to outsiders how much we value the clan matriarchy, even when there is still a very strong machismo entitlement embedded in... Continue Reading →

Microtrends: The Small Forces Behind Tomorrow’s Big Challenges

Mark J Penn, with E. Kinney Zalesne, wrote a very insightful and somewhat prophetic book about the up and coming minorities groups that would become a force in USA politics and social/cultural reform. Intent on highlighting which market segments advertisements and policies should target and rally behind, the authors share statistics, graphs, charts and background... Continue Reading →

The Mouth of Sauron

With this new wave of hatred and discrimination against women, minorities and the LGBTQIA community, I'm turning into a very vocal dissenter and advocate of human and civil rights. It is a quest I don't take lightly because it affects me and my liberties as a citizen but it results in heated arguments and pointless... Continue Reading →

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